From Monday 17 February to Sunday 2 March, UWE Bristol is celebrating its very own Fairtrade Fortnight. This year we want to get the message across that making the small switch to Fairtrade products helps farmers and workers overseas to safeguard their future in an increasingly uncertain world.
Strong staff support for Fairtrade
Our annual Fairtrade survey shows that nearly all recognise the logo and that over 70% buy products on and off campus at supermarkets and independent shops. The reasons you give for choosing Fairtrade range from giving a fair price for producers and concern for their working conditions to great tasting products, care for the planet and environmental sustainability, and because it makes you feel good. And you like UWE being an accredited Fairtrade University!
One of the biggest barriers you find in buying Fairtrade is difficulty in finding it on our shop shelves, something that we are experiencing at UWE too. Did you know coffee, bananas and chocolate could soon be much more difficult to find on our shelves? Climate change is making crops like these harder and harder to grow. Combined with deeply unfair trade, communities growing these crops are being pushed to the brink. Fairtrade is supporting them to be more able to cope with the effects of our changing weather by working with them to exchange of experience good practice and research on more resilient farming techniques.
In this Fairtrade Fortnight we want to show you the difference Fairtrade makes and where you can buy products on campus and in your local area.
What is Fairtrade – the basics
Fairtrade works with farming co-operatives, businesses and governments to make trade fairer. It sets social, economic and environmental standards for the companies and farmers involved in the supply chain. For farmers the standards include protection of workers’ rights and the environment. The scheme is half owned by producers from Latin America Africa and Asia making it the only ethical food mark to be so. The Fairtrade mark ensures that commercial companies pay a minimum stable fair price for products. In a world where prices are increasingly volatile, this enables producers to plan, improve their businesses, develop skills and increasingly, adapt to climate change.
A focus on tea
But the problem is that the producers can only charge the minimum price if there is the demand. For several years there has been so much tea on the market and there hasn’t been the demand from customers, so only 7 percent of tea has been sort on Fairtrade terms. As a result the producers have not received the minimum price and all the associated benefits. So this year if there is one thing you would like to do to support Fairtrade it is to seek out and buy Fairtrade tea!
Photo Fairtrade Foundation
Buying Fairtrade on campus
We are making it easy for you to find and buy a Fairtrade product during the fortnight by highlighting where they are sold on campus:
And if you want to raise awareness in your team why not have a Fairtrade tea/coffee break? Contact vicki.harris@uwe.ac.uk if you would like some materials and information to show.
Buying Fairtrade elsewhere
And off campus there are many places you can find Fairtrade products; staples such as tea coffee sugar and bananas and treats like chocolate clothes bedding wine flowers and more. Here are a few common outlets:
This Fairtrade Fortnight we ask you to look out for Fairtrade products in shops and cafes. Because the more people swap to Fairtrade, the more Fairtrade farmers can invest in their lives and communities and in taking on the climate crisis that's threatening their future right now.
Thank you.
To find out more about Fairtrade at UWE visit https://www.uwe.ac.uk/about/values-vision-strategy/sustainability/fairtrade-facts-and-benefits
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